Brief: Devise, design and produce a limited run of official companion magazines to support Codemasters' launch of RF Online.
Approach: Unlike our other 'MMO magazines', the RF Online title was to be launched along with the game in the western market. Our content and design had to not only reflect the game's content, but also help encourage the community to grow within the game. Editorial leant more towards game guides, as opposed to 'general interest' features, and the visual style was made approachable and inviting, rather than pandering to an existing audience.
Result: Both pre- and post-launch issues were extremely well received both by the client and the player base.
